Thanks to Rob for this. He says:
“Note Jim Carey [sic] donning a Sid jersey in this trailer for Mr. Popper’s Penguins“
Carrey is Canadian and a hockey fan (naturally), and for awhile after the 2010 Olympics, had a pic of Sid in flash on his website homepage that played the official call of Sid’s gold-medal OT winner. So this Crosby sweater cameo in a movie about, ahem, penguins is actually the 2nd time the funnyman has shown love to Sid.
Video below:
